What is Trade Promotion Management?

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Trade Promotions Are the Biggest Expense after Product Cost Trade promotion allowances are how manufacturers directly influence product performance at retail or through distributors. These trade promotion campaigns include in-store promotions and advertising and help boost sales in specific locations or periods, raise brand awareness,  or bring a new product to market. In return for… Read more »

Sarbanes-Oxley and Trade Promotion Management Best Practices

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Risks of Trade Promotion Non-Compliance With SOX It is management’s job to maintain a system of internal controls so that the financial statements will be reliable. This holds true whether you are a mid-market company or a global enterprise. although the risks and penalties for failing in this core responsibility rise exponentially in large, public… Read more »

Ship and Debit Best Practices

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Ship-and-Debit rebate programs are off-invoice allowances used by electronics and technology original equipment manufacturers (OEMs) to protect their channel distributor margins to reduce the distributor risk of carrying the OEMs’ inventory when the distributor must sell at less than the original in-stock price. A Ship and Debit rebate may be appropriate when the OEM reduces… Read more »